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PROJECT DETAIL

Delivering authentic Palestinian cuisine through a refined cultural dining experience

CATEGORY
Services Industries
COMPANY
Alkofeia
DATE
2018
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Business Development Partner

About AlKofeia

AlKofeia is a premium dining concept that celebrates the depth, richness, and identity of Palestinian culture through food, design, and experience.

Founded in Riyadh in 2018, AlKofeia was built on a simple idea: to create more than a restaurant. It was designed to be a space where heritage is lived, not just served. Every element of the concept, from recipes and ingredients to architecture and atmosphere, is designed to recreate the spirit of the old Palestinian city, translating memory into a modern dining experience.

Today, AlKofeia operates across Saudi Arabia and Bahrain, serving millions of guests through a carefully crafted blend of authentic cuisine, cultural storytelling, and elevated hospitality.

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Key Highlights

  • 4 branches across Riyadh, Jeddah, and Bahrain
  • 7.8M+ visitors served with consistently high customer ratings
  • 300+ employees supporting operations
  • Premium heritage-driven dining concept
  • Integrated experience combining cuisine, design, and cultural storytelling
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Market Pain Points

The market continues to face several challenges that limit differentiation and customer engagement. Middle Eastern cuisines are often generalized, with limited emphasis on showcasing distinct cultural identities such as Palestinian cuisine. Many restaurant concepts compete primarily on price and speed, resulting in commoditized dining experiences with minimal emotional connection to customers. Additionally, there is often a disconnect between the food and the cultural narrative, preventing brands from delivering a truly immersive dining experience. Maintaining the authenticity and consistency of traditional home-style cuisine at scale also remains a significant challenge across the sector.

Investment Rationale

AlKofeia reflects Almiras’s belief that strong businesses are built by combining cultural authenticity with operational discipline, creating brands that endure beyond trends.

Macro Fit:

Aligned with the growth of the Saudi and regional F&B sector, driven by urbanization, rising disposable income, and increasing demand for differentiated dining experiences.

Micro Fit:

Defensible through:

- A distinct cultural identity rooted in Palestinian heritage

- A fully immersive customer experience beyond food alone

- Strong customer loyalty and repeat visitation

- Ability to scale across cities while maintaining brand consistency

Management Fit:

Founder-led vision with a strong emphasis on detail, experience design, and authenticity. This is critical in building a brand-led business.

Portfolio Synergy:

Provides Almiras with recurring cash flow exposure in the services sector, while complementing its built environment and hospitality-related investments.

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Table of Contents

About AlKofeia

Key Highlights

Market Pain Points

Investment Rationale

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